Water Quality Organization ("WQO," "we," "us," or "our") is a water treatment systems company operating in Southern California. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website (the "Site"), submit a form, schedule a consultation, or otherwise interact with us.
By using the Site or submitting your information to us, you agree to the practices described in this Privacy Policy. If you do not agree with this Policy, please do not use the Site or submit your information to us.
We collect information in the following ways:
When you fill out a form on our Site to schedule a consultation or request information, we collect:
When you visit our Site, we and our service providers may automatically collect certain technical information, including:
If you schedule an in-home consultation, our specialist may collect water quality test results, photographs of plumbing or fixtures (with your permission), and notes about your home's water system for the purpose of providing you with an accurate recommendation.
We use the information we collect for the following purposes:
We do not sell your personal information to third parties for monetary consideration.
By submitting your phone number through our Site and checking any applicable consent box, you expressly consent to receive text messages (SMS) from WQO related to appointment scheduling, confirmations, reminders, service updates, and follow-ups.
This SMS consent and program is governed by the Telephone Consumer Protection Act (TCPA) and applicable carrier guidelines. Carriers are not liable for delayed or undelivered messages.
Our Site uses cookies, pixels, and similar tracking technologies to operate the Site, understand how visitors use it, and deliver relevant advertising. This may include tools such as Meta Pixel (Facebook/Instagram) and Google Analytics, which help us measure ad performance and Site traffic.
These tools may collect information such as pages visited, actions taken on the Site, device and browser information, and general location, and may be used to:
You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the Site. You can also manage ad personalization through your Facebook ad preferences and Google Ads settings.
We may share your information with:
We require service providers who process personal information on our behalf to use it only for the purposes we specify and to maintain reasonable security safeguards.
We retain personal information for as long as necessary to fulfill the purposes outlined in this Policy, including providing service, honoring warranties, complying with legal and tax obligations, and resolving disputes. Information related to completed installations and service history may be retained for the duration of the applicable warranty period plus a reasonable period thereafter.
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
If you are a California resident, you may have certain rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to:
To exercise any of these rights, please contact us using the information in Section 13. We may need to verify your identity before processing certain requests. You may also designate an authorized agent to make a request on your behalf.
Our Site and services are intended for adults and are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can take appropriate action.
Our Site may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices or content of those third parties. We encourage you to review the privacy policies of any third-party site you visit.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The "Last Updated" date at the top of this page indicates when this Policy was last revised. Your continued use of the Site after changes become effective constitutes acceptance of the revised Policy.
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Water Quality Organization
Email: privacy@wqowater.com
Phone: (855) 646-4087
Service Area: Southern California